
Creators and Influencers activated
Large-scale campaigns executed
Cumulative views generated
We onboard and manage monthly creators across beauty and lifestyle categories to drive authentic content and conversations.
From creative ideation to flawless rollout, Krazyfox plans and executes engaging, high-performing campaigns for Tira.
We extend the brand to the streets, creating memorable offline experiences that amplify Tira’s positioning as a go-to beauty destination.
Our team supports Tira with meme led content and organic conversations on platforms including Instagram and Telegram, tapping into trends to drive offers and engagement.
We captured the hustle of last minute beauty touch ups in rickshaws through the playful and relatable #RickPicWithTira campaign. This activation created across Mumbai, Delhi, and Bengaluru, putting Tira in the heart of the urban landscape — with consumers resonating deeply with it.
To launch Tira’s first music rollout, we rolled out a vibrant beauty act activation featuring two lady mascots across Mumbai’s most popular hotspots. This activity generated excitement around the new foundation and helped cement Tira’s positioning in the Indian beauty market.
Together, Krazyfox and Tira have unlocked powerful ways to blend influencer marketing, community-building, and on-ground engagement — driving awareness and inspiring India’s beauty audience.